International / ADI Middle East
The world’s biggest and most advanced mobile LED Screens are now available in the
Middle East
Based in Dubai, ADI Middle East provides the biggest and best mobile LED screens throughout The Emirates and Middle East.
ADI are revolutionising the Middle Eastern LED screen market, with a range of advanced mobile LED screen options, including the iCONIC 100 – the world’s largest mobile LED screens.
ADI bring the same level of quality screens and excellent service that they provide Europe’s biggest events – including Royal Ascot, Glastonbury Festival, The London Marathon and The Formula One ING Belgian Grand Prix – to the high profile events of the region.
Sales and Information: +44 (0)7969 694758
Email: info.emirates@adi.tv
Whilst most screen companies in the region offer only flown and modular LED screens, ADI’s iCONIC mobile LED screens ensure you get far better value for money, as they are bigger, quicker to setup and dismantle and require only a single person to build and operate.
| Mobile LED Screens | Modular LED Screens |
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| Setup Time | |
| <30mins | 6 hours + |
| Setup Procedure | |
| Arrival on-site, driver/operator remotely controls hydraulics to erect screen, switches processor on. | Scaffold company erects framework, LED screen company builds modular screen, then wires and winches into place from framework, before testing and setting up feed. |
| Manpower required for Setup | |
| 1 | Minimum 5 (including structure build) |
| Power | |
| On-board generator (included in cost) | Needs separate power supply |
| Size | |
| 10m2, 12m2, 15m2, 25m2, 40m2, 60m2, 100m2 | Multiple sizes, but very difficult, dangerous, time consuming and expensive to go above 60m2 |
| Production Suite | |
| All iCONICS come with on-board playout facilities. Many with full outside broadcast, multi-camera broadcast facilities. | No. Separate outside broadcast suite required. |
| Wind Loading | |
| All iCONICs carry European TUV certification to wind load speeds of between Beaufort 8-9. Onboard sensors warn when levels are close, enabling quick and safe breakdown of screen. | Dependent on structure and conditions. Difficult to judge accurately and slow to breakdown screen should levels be reached. |
| Reliability | |
| Very reliable due to panels remaining in fixed position on structure and no disconnecting of power and video wires etc. | Regular moving and dismantling of equipment can lead to more problems and failures on equipment. |
| Security Requirements | |
| Screen can quickly be dismantled and locked within trailer in minutes each evening, so no overnight security required. | Additional security may be required in public areas overnight. |
| Cost | |
| Although a far more convenient, better quality solution, Mobile screens usually work out cheaper due to: - No additional power requirements. - Lower manpower requirements. - On-Board production. - No additional structure required. - Shorter rental period required. |
Usually more expensive than mobile solutions. |
Please see the iCONIC Range page for the range of LED screens available.

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