Clermont rugby, Champions Cup Final
25 May 2015
The all French final took place at Twickenham Stadium, but Clermont Auvergne supporters could enjoy amazing shared viewing experiences much nearer to home.
The iCONIC 100+ was loaded onto site the day before the event, with the public congregating in the Place de Jaude in the hours before kick-off. Locals were able to soak up the atmosphere before the fixture began, with local bars and restaurants benefiting from the high footfall.
During a dramatic game Toulon took the tournament, narrowly beating Clermont with a final score of 24 -18. The iCONIC 100’s trailer was also branded for the occasion, with artwork that promoted Clermont Auvernge Rugby.