Circuit Paul Ricard award ADI French Formula One Grand Prix Contract

Amplifying the live F1 experience at 60th edition of the French GP

4 June 2019

Gemma Edmondson

Marketing Officer

ADI have secured the role of screen supplier to the French Formula One Grand Prix (23rd June) as part of a multi-year agreement with Circuit Paul Ricard. 

Following a 10-year absence from the Formula One calendar, the French Grand Prix made a come-back in 2018 and will celebrate its 60th edition in 2019, with 18 of ADI’s LED screens set to amplify the circuit experience for motorsport fans during the 4-day event.

ADI’s iCONIC mobile and modular LED screens will be delivered as part of a venue-wide solution for Circuit Paul Ricard, including the giant super-wide iCONIC 120SW, unique multi-level iCONIC H and multiple high resolution 4mm modular displays. An ADI team of 20 operational and technical staff will also manage the fibre connectivity to every LED screen at the circuit.

A member of the Circuit Paul Ricard team commented,

After an extensive process of due diligence we selected ADI because of their outstanding range of screens and experience in high-profile motorsport and European Formula One. ADI have the knowledge and products to help us integrate the best LED technologies into Circuit Paul Ricard for the Grand Prix, allowing us to deliver greater coverage to spectators on larger, higher resolution screens.

Nick Robinson, Director of Screen Rental, added,

The agreement marks another major contract win for ADI in France and we’re thrilled to secure supplier status for one of the biggest events in European motorsport. We’ve used the expertise we’ve gained at venues like Silverstone and Spa Francorchamps to devise a solution that will enhance the live experience at Circuit Paul Ricard.

ADI also supply a number of other European Formula One races, in addition to the electric racing series the ABB FIA Formula E Championship.

The iCONIC 120SW (one of 13 screens) at the 2019 Formula E Berlin E-Prix

The iCONIC 120SW (one of 13 screens) at the 2019 Formula E Berlin E-Prix

Find out more about our screen rental services here

Article author

Gemma Edmondson

Marketing Officer

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