As 2024 draws to a close, we look back on an extraordinary year for ADI, capped off by a remarkable final chapter.
From transformative LED installations at Braehead Ice Arena, Villa Park and Scottish Gas Murrayfield Stadium to delivering world-class sports presentation for England Netball, UEFA, the FA, and the UCI Track Champions League, these past three months have been nothing short of spectacular.
Our achievements this year set the stage for an even brighter future in sports event presentation, as well as in Leisure and Retail spaces, as we step into 2025 and beyond.
Missed Parts 1, 2, or 3? Catch up over a mince pie and relive the highlights!
OCTOBER
ADI continued to redefine sports entertainment with groundbreaking installations across the UK. Glasgow Clan’s home opener at Braehead Arena marked a significant milestone with a custom quad-sided LED screen that set new standards for ice hockey fan experiences in the UK. At Villa Park, we elevated the excitement of Aston Villa’s historic UEFA Champions League return, creating an unforgettable fan zone that captured the emotion of a thrilling 1-0 victory. Our innovative work with Swansea City AFC demonstrated how digital perimeter advertising can create new revenue streams for clubs of all sizes.
NOVEMBER
The month saw us pushing the boundaries of sports presentation across multiple disciplines. The Lionesses‘ match against South Africa became a spectacular showcase of our capabilities, transforming the Coventry Building Society Arena into an immersive fan experience complete with dynamic activations, light shows, and interactive elements. At Scottish Gas Murrayfield Stadium, Scotland’s premier sporting venue, we undertook a major upgrade replacing screens we first installed in 2008 with brand new state-of-the-art LED, while the Vitality Horizon Series at Manchester’s AO Arena highlighted ADI’s commitment to innovative and engaging netball presentation at the first-ever Vitality Horizon Series.
