Princes Quay Hull
In order to excite shoppers, amplify live events and help promote retailers, Princes Quay have launched a revolutionary Epoch 230.
Positioned in the central atrium, the Epoch LED screen broadcasts a continually updated programme of local content, adverts for centre retailers and restaurants, and provides an interactive element to the wide variety of live events that take place.
ADI designed and manufactured the screen, which can seamlessly switch between landscape and portrait formats to suit the content shown. Programming is managed by the centre’s marketing team, allowing the continual update of news and offers, along with the ability to broadcast live to the screen during in-centre occasions – which brings added engagement and value to the shopping experience.
It’s an incredible asset for the centre and the local community, adding value to our live events, boosting retailer communications and engaging customers with fresh, relevant content.
Sarah Smith, Marketing & Customer Service Manager, Princes Quay