Content Creation



Whatever your requirements for your big screen, we’re on hand to help – whether that’s helping you make your own content from scratch or creating great content especially for you.

Big Content for Big Screens

We’ve been making big screen content for 30 years – with a more passive audience, typically shorter dwell times and a massive canvas to play with, it can be a bit different to making programmes for the smaller screen.

We know about making content that stands out not just from the crowd, but to the crowd.

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Setting a Content Strategy

As part of our initial evaluation, we discuss your content requirements to help you create the correct strategy.

It’s important to identify the types of content you’ll be playing on your big screen, where it will come from and how it will be managed so you can build any costs into your overall budget.


All of our customers’ uses and resources are different. Our aim is simple: we want to ensure that your screens have great content not just on day of launch but throughout its lifetime.

All of our customers have different requirements for their screens and different resources and budgets to devote towards content. We’re here to support you whether that’s creating and managing content for you, collaborating with you, or simply providing advice and tips on how you can create great, fresh content.

ADI produced a powerful campaign that was befitting of the inspirational stories that were told. The feedback we received from both internal staff and guests has been overwhelmingly positive, with many saying the case study films were the best they’ve seen. From brief through to delivery, working with the ADI team was an absolute pleasure and we look forward to using their expertise again in the future.

Choose Your Identity

Larger than life and brighter than day, LED screens and digital signage bring your brand and message to life.

Our creative team can work with you to create a full identity for your brand, either starting from scratch or transforming existing assets for the big screen treatment.

We’ll create a full kit of content and assets that can be utilised across all of your content and communications.

Filming & Video

Our team of Editors love working in video and can create bespoke programming and advertising for your screens.

This can either be from existing content provided by you, or we can organise and provide our own crew to shoot content.

We aim to stretch your budget by planning for and creating multiple different edits from the shoot, as well as creating a set of assets that is yours to keep and re-use.

ADI Filming content


Immerse your audience with interactive and reactive experiences. 

Combining smart sensors, great content, clever coding and some good old creative ingenuity, we can create moments of wonder that spring to life as people approach.

Adding interactivity makes your brand more memorable and also encourages the creation of User Generated Content and social amplification, helping to spread the message further.

Content Management
& Delivery

Whether you’ve a single screen, a whole network of screens and signs or a bespoke creative project, we can provide powerful content management solutions to keep you in control of your content.

Depending on your available resource, we can manage your LED screen content for you, or provide software, training and support to empower you to do it yourself.

We work with a number of carefully selected best-in-market partners, enabling us to provide a range of options to suit all budgets and project types. All of our standard content management systems run on off-the-shelf players and have full browser operation, meaning you can control your screen from anywhere you have an internet connection.

For larger creative projects, we work closely with a number of specialist providers to enable us to design and deliver custom media solutions that can also interact with other surrounding technologies.


Digital Displays

Spectacular LED screen and digital signage solutions, designed, manufactured and delivered by ADI

Full Service Solutions

We provide a full turn-key solution covering everything from initial concept through installation and on to service and support.